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Role Description

This role involves executing, supporting, and/or delegating management of paid media campaigns, including but not limited to account setup, strategy development, organization, and management.

• Maintain a holistic understanding of client business objectives and implement strategies that meet client needs.
• Use reporting, analytics, and trend tools daily to communicate results, trends, and test results to client stakeholders.
• Campaign set-up: keyword development, audience development, ad copy creation & testing, creative testing, account set-up, bid and budget management.
• Responsible for executing and/or overseeing all basic tactical execution and campaign audits.
• Effectively prioritize efforts to focus on delivering on the most important tasks, track and report on campaign results, and participate in weekly client calls.
• Track and monitor reporting of campaign results on a daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis presentations.
• Communicate and collaborate effectively with various client personality profiles and roles from marketing manager to C-level contacts.
• Support leadership in new business audits, pitches, and RFPs to help win new client logos.

Qualifications

• 5+ years of related paid media work experience
• Experience with managing campaigns within Google, Microsoft, Meta, TikTok, Pinterest, and/or Snapchat Ads Managers.
• Hands-on experience in managing monthly campaign budgets from $60k+
• Ecommerce experience a plus
• Advanced computer skills, particularly in Microsoft Excel, PowerPoint, and Google Suite products
• Google Ads and Facebook Blueprint certification a plus
• Experience working in Google Analytics
• Client management experience
• Agency experience a plus
• May require client travel for quarterly business reviews or new business pitches

Benefits

• Unlimited PTO: Flexibility to take time off when needed, plus 20 paid holidays.
• Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts.
• Retirement: Match up to 4% of contributions at 100% with immediate vesting.
• Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity.
• Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks).
• Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources.