• Resource will support: product feeds (marketplace, AI, Inventory Availability), Marketplace, PDP, Stylitics, etc • Lead the digital product strategy across lifestyle sites, from discovery through checkout and post-purchase, ensuring a cohesive and brand-right experience • Define and manage the product roadmap, balancing customer needs, business priorities, and brand-specific nuances • Partner with UX to deliver engaging, mobile-first experiences that reflect lifestyle brand storytelling and drive loyalty • Collaborate with engineering, analytics, and cross-functional stakeholders to launch features, optimize performance, and resolve friction points • Drive sitewide KPIs including traffic-to-purchase conversion, average order value, retention, and customer satisfaction • Leverage customer insights, analytics, and A/B testing to make data-informed decisions and continuously improve the experience • Benchmark against competitors and industry leaders, ensuring our lifestyle brands stay at the forefront of digital retail • Act as the voice of the customer, advocating for intuitive, inspiring, and frictionless experiences across all touchpoints