Senior Content Strategist, GTM
Location
United States
Posted
19 hours ago
Salary
Not specified
10 yrs expEnglish
Job Description
• You'll work closely with key internal and external stakeholders to create and distribute high-quality content that engages and informs our target audiences while aligning with the company's overall goals and objectives.
• You'll also be strategic about leveraging AI to accelerate content production across formats, from short-form video and interactive demos to thought leadership and campaign assets, without sacrificing the quality bar.
• You will own content campaigns end to end, not only producing high-quality content but also being intentional about how it gets distributed and repurposed across channels.
• Narrative strategy & content creation: Define the narrative framework for our go-to-market efforts and develop high-impact content, including thought leadership, strategic briefs, and customer-facing communications.
• Customer storytelling & market insights: Partner with customers to tell their AI transformation stories.
• Work closely with sales and customer teams to understand what resonates with buyers and feed those insights back into narrative strategy.
• Campaigns & market moments: Collaborate with our growth team to ensure content drives pipeline through personalized, social, and partner campaigns.
• Own the editorial direction of launches, events, announcements, and milestones.
• Modern content formats & distribution: Move beyond traditional blog posts to tell our story across short-form video, tools, templates, and interactive assets.
• Focus on distribution and repurposing from the time you build the content roadmap.
• Content measurement & team management: Analyze content impact and prioritize the roadmap based on what builds brand, drives traffic, and converts.
Job Requirements
- Have 10+ years of experience in communications, editorial, or content strategy roles at a technology company, with a track record of shaping how a company talks about its products and mission to commercial audiences, ideally working in the B2B/technology
- Are an exceptional writer and editor who can craft compelling, authoritative narratives that engage senior business leaders and technical decision-makers
- Know how to find the story, sharpen the argument, and say something that actually matters in a crowded market
- Can move fluently between strategic thinking and hands-on writing, and are comfortable producing polished work yourself
- Have experience working closely with commercial or sales teams and understand how narrative translates into real customer conversations and business outcomes
- Are skilled at translating complex, technical subject matter into language that is clear, credible, and genuinely useful to a business audience
- Have strong collaborative skills with experience rallying cross-functional teams around shared narratives without formal reporting authority
- Thrive in fast-moving, ambiguous environments and can build narrative strategy from the ground up, including the systems, processes, and workflows needed to produce and distribute content at scale
Benefits
- Flexible hours and a dedicated remote budget
- A stipend for professional development & 6 paid education days to help you grow within your role
- Unlimited PTO + paid sick leave + paid public holidays
- A Macbook, and other tech to help you do your job
- We have regular remote team events, as well as an annual company-wide offsite
- Health benefits
- 401(k) contribution with up to 4% match
- Equity options