CDK Global

CDK Global is uniquely positioned at the heart of the automotive ecosystem, connecting the industry at every level.

Senior Product Marketer

Product MarketingProduct MarketingFull TimeRemoteTeam 5,001-10,000Since 1972H1B SponsorCompany SiteLinkedIn

Location

Illinois + 2 moreAll locations: Illinois, Massachusetts, Texas

Posted

42 days ago

Salary

$120K - $135K / year

Bachelor Degree5 yrs expEnglishGo

Job Description

• Owns the entire Go-To-Market strategy of their product line within CDK’s Fixed Operations portfolio for the Heavy Truck market. • Lead product messaging and positioning, content, market evangelism, competitive intelligence, and enablement strategy for Sales and Marketing teams to drive demand generation and optimize revenue. • Build and execute the go-to-market strategy, voice of customer, influencing product strategy, driving integrated marketing programs, commercialization, Sales enablement, and defining market requirements and business cases for product line investment. • Be the leading expert in their product’s target market and value proposition. • Create and articulate CDK’s Fixed Ops Solutions vision; and drive the overall go-to-market strategy.

Job Requirements

  • Bachelor’s Degree
  • 5+ years of experience in Product Marketing, Sales or Go-to-Market background preferred
  • Proven ability to develop and execute effective product marketing strategies
  • Strong foundation of analytic skills to support communications and business case development
  • A natural collaborator with a willingness to drive hands-on tactical execution
  • Great communication skills, both written and verbal, to foster good working relationships with cross-functional teams and align stakeholders
  • Strong speaking skills and ability to develop compelling customer-facing presentations
  • Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity
  • A winning attitude that inspires optimism, fun, and the desire to always be learning!

Benefits

  • Medical, dental, and vision benefits
  • Paid Time Off (PTO)
  • 401K Matching Program
  • Tuition Reimbursement

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