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Role Description

We’re seeking an Influencer Marketing Officer to take full ownership of sourcing Creators, negotiation, and relationship management to secure Creators for campaigns across our US and UK region. This dynamic, fast-paced role sits at the heart of our Creator Marketing team. You'll be responsible for:

• Identifying the right creators
• Managing end-to-end negotiations
• Supporting internal teams with strategic insights
• Ensuring efficient and effective Creator partnerships for every campaign

You’ll be a critical bridge between Creators, customers, and internal teams—acting as a creative problem-solver, deal-maker, and brand advocate all at once.

Key Responsibilities

• Creator Sourcing & Vetting: Work with our in-house tools and team to source and vet highly relevant creators for each campaign, supplementing data-driven discovery with manual searches across social platforms to identify emerging talent. Ensure all selections align strictly with campaign goals, brand guidelines, brand safety, and audience fit.
• Strategic Collaboration: Partner with the Sales, Account Manager, and Campaign Manager teams to assess creator budgets and advise on pricing structures that align with commercial benchmarks.
• Negotiation & Relationship Management: Own creator outreach and negotiations, securing optimal pricing, deliverables, timelines, and usage rights. Build trust and long-term relationships with creators and their talent managers.
• Contract Management: Draft, review, and finalize creator contracts, ensuring terms are clear, legally sound, and aligned with the campaign expectations. Maintain a clean and organized contracting process.
• Campaign & Communication Oversight: Maintain constant communication with creators and internal teams throughout the preparation and execution of the campaign. Anticipate issues, flag concerns early, and act decisively to keep everything on track.
• Creator Expertise: Stay on top of trends in the influencer and social media landscape. Know what makes creators tick and use this insight to enhance our sourcing, communication, and negotiation strategies.
• Internal Collaboration & Knowledge Sharing: Work cross-functionally to provide insights on creator performance, pricing benchmarks, sourcing strategies, and talent feedback. Be a team player who elevates everyone around you.

Qualifications

• 2+ years of experience in Creator partnerships, influencer marketing, talent management, or a similar role.
• Must have experience sourcing and managing influencers from the global market (either the US, UK, AU, etc.)
• Able to intuitively identify how creators align with a brand's aesthetics, values, and audience.
• A deep understanding of the Creator Economy and social platforms (Instagram, TikTok, YouTube, etc.).
• A genuine obsession with creator culture, staying ahead of viral trends, emerging talent, and the evolving digital landscape.
• Proven experience sourcing, negotiating with, and managing creators and their teams.
• Strong understanding and intuition of Creator rates, campaign deliverables, and content licensing/usage terms.
• Exceptional attention to detail and organizational skills—able to juggle multiple campaigns and personalities at any given time.
• Clear, confident communicator—written and verbal—with strong negotiation skills.
• Collaborative mindset, able to work effectively with cross-functional and cross-regional teams.
• Naturally proactive, strategic, and solutions-focused.
• A passion for Creators, culture, and building strong long-term relationships.

Benefits

• Full time remote + weekends off
• US Timezone
• Full time employment + Gov't mandated benefits
• Company device provided

Company Description

ZigZag is committed to building a diverse, inclusive, and equitable workplace. We believe that talent knows no borders, and we welcome individuals from all backgrounds to help us shape the future of work. Guided by transparency and agility, we foster an environment where everyone is valued and empowered to thrive.