Procurement Partners

Procurement Partners provides spend management and invoice automation solutions to the healthcare industry.

Director, Demand Generation

Performance MarketingPerformance MarketingFull TimeRemoteTeam 51-200H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

9 days ago

Salary

Not specified

Bachelor Degree8 yrs expEnglish

Job Description

• Define and own the annual demand generation strategy • Own the demand generation budget • Serve as the primary marketing stakeholder for pipeline reporting • Partner with Sales leadership to set pipeline coverage goals • Lead end-to-end demand generation planning and execution • Design and run integrated, multi-touch campaigns • Build and own an Account-Based Marketing (ABM) program • Manage campaign measurement and optimization • Extend demand generation scope beyond new logo acquisition • Collaborate with Product Marketing on customer communication strategy • Serve as the strategic owner of HubSpot • Build toward a demand generation team as the function scales

Job Requirements

  • 8+ years of B2B SaaS demand generation experience
  • 2+ years in a senior or lead demand generation role
  • Proven ability to build and execute ABM programs
  • Strong HubSpot expertise as a power user or administrator
  • Experience owning or co-owning a demand generation budget
  • Deep analytical capability
  • Experience managing paid channels (paid search, paid social)
  • Track record of building strong cross-functional partnerships
  • Clear, executive-ready communicator

Benefits

  • Direct impact on company trajectory
  • A seat at the revenue table
  • Room to build
  • A mission that matters

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