Center for Biological Diversity
The Center works through science, law and creative media to secure a future for wildlife and wild places.
Content Producer
Location
Arizona
Posted
39 days ago
Salary
$50K - $60.5K / year
Bachelor Degree4 yrs expEnglish
Job Description
• Help in strategic development and implementation of online campaigns to increase donor acquisition, sustainer growth, donor renewals, and upgrades.
• Produce visually stunning videos and graphics for digital advertising campaigns and Center web properties.
• In conjunction with the Senior Online Membership Associate, identify opportunities and pilot experiments using new formats and/or platforms to improve fundraising and supporter acquisition.
• Working with the Senior Online Membership Associate, help establish design sensibility and style for Development and Membership digital and print assets.
• Create and produce other video and graphics as needed, including for presentations, donor reports and proposals, direct mail campaigns, and online events like webinars, infographics, and more.
• Assist in the development of creative briefs and management of production calendar for ad and marketing campaigns.
• Assist in producing, resizing, formatting, and testing multiple versions of video and graphic assets, with careful attention to each platform’s technical requirements and best practices.
• Participate in reporting and analyzing metrics on digital content performance across all channels and platforms.
• Assist with social media engagement and listening, including communicating with social media followers and commenters, customizing dashboards and reports to deliver actionable insights on paid ad campaigns; influencer identification and monitoring conversations to surface emerging trends to inform campaign planning and improve community engagement.
• Produce landing pages across multiple platforms for ads and fundraising appeals and assist in the production and delivery of HTML emails.
• Design and produce print collateral such as quarterly newsletters, event postcard invitations, annual reports and other related collateral.
• Write succinct, moving, powerful copy in a range of formats, including fundraising appeals, digital ads, and landing pages.
• Help maintain microsites featuring the Center’s accomplishments and ongoing work.
• Contribute to the membership program’s editorial calendars and team project management tools to help identify needs and requirements and plan and produce new content accordingly.
• Respond to feedback and deliver final content to teams on time.
• Perform photo and video research from archives, publicly available image libraries, and stock agencies; recommend and purchase stock images as needed; track image rights usage and coordinate management of these assets with the Center’s Digital team as needed.
• Perform other job-related duties as assigned.
Job Requirements
- A minimum of four years’ experience in digital video and digital / print graphic design.
- Knowledge of design techniques and comfort working on a variety of disciplines, including digital, web, social, email, and print.
- Fluency in Canva, Photoshop, Illustrator and Premier (or similar design software).
- Ability to script, storyboard, edit, and produce audio and video content.
- Track record of developing creative content that engages diverse communities and deepens relationships with existing supporters.
- Experience with Meta, Google, LinkedIn and other digital ad platforms.
- Excellent writing skills.
- A knack for producing compelling, moving, inspiring stories.
- Experience with reporting on performance of campaigns, including testing of variations.
- Ability to deliver work products under deadlines with a commitment to high quality standards.
- A mission-minded self-starter able to work independently or collaboratively with a geographically distributed team and organization.
- Track record of developing creative campaign content that deepens relationships with existing supporters and successfully recruits and attains new members and supporters.
- Knowledge of the current digital landscape and emerging trends.
- A passion for and knowledge of the natural world and biodiversity.
- Willingness to speak up and offer recommendations, suggestions, and ideas.
- Strong understanding of and commitment to justice, equity, diversity, accessibility, and inclusion.
Benefits
- Fully paid medical premiums for staff, and greatly discounted for families.
- Fully paid dental and vision premiums for staff and their families.
- Generous employer contribution to HSA and HRA’s.
- Lifestyle Spending Account (LSA) provided for reimbursement of eligible wellness expenses.
- Center paid premiums for Short Term and Long-Term Disability provided for all staff.
- Center paid premiums for Basic Life Insurance for all staff.
- Discounted premiums for pet discount program.
- 403(b) plan with employer match and increasing employer paid contributions.
- Generous time off policies, including 13 paid holidays per year and 5 “personal” days awarded each year.
- Vacation accrual starts at a rate of 15 days annually, but it may be higher commensurate with experience, and paid sick days accrue at a rate of 10 days per year.
- Center Paid Time Off for parental leave, personal leave, caretaker leave and even pet caretaker leave.
- After 5 years of service, all employees receive a 12-week paid sabbatical.
- Relaxed work atmosphere and dress code.