Creator marketing for forward-thinking brands
Executive Producer, Influencer Marketing
Location
United States
Posted
9 days ago
Salary
Not specified
Job Description
Role Description
Executive Producers are expert influencer marketers who have hands-on and supervisory execution experience across a multi-project account portfolio. The Executive Producer plays a critical role in account and project leadership, working as a peer with senior clients and internal contributors and Production leader across their project portfolio. An Executive Producer should be able to own strategic Production perspectives and deliver exceptional client experience on client ecosystems of $5MM-10MM in annual influencer spend.
This role reports to the VP of Production and will work closely with a cross-functional team to deliver programs that vary in scale and scope.
Responsibilities
- Provide project leadership across multi-project account ecosystems of between $5-10MM in annual influencer spend.
- Oversee or independently develop and manage program timelines and budgets, ensuring programs are delivered on time, on budget, and with key KPIs met.
- Provide ongoing budget management and oversight to ensure fidelity and accuracy, and on time creator payments.
- Maintain and oversee a global timeline of all client projects and active tasks required for delivery.
- Delegate cross-functional contributions and ensure they are aligned with overall program goals and Production strategy.
- Create and mentor other team members on creating key production deliverables for complex or nuanced projects.
- Ensure that optimization insights, best practices, and learnings are shared across the account and represented in future work.
- Travel to attend and manage influencer presence at events and/or shoots and/or attend key client meetings where Production Leadership is required.
- Identify new and improved ways of working; proactively bring ideas to Account and Team leaders.
- Lead the team in managing scaled seeding (gifting) programs from start to finish.
- Excel at adopting and utilizing key tech and SaaS platforms.
Influencer Casting & Management
- Manage the development of a casting approach across a client project portfolio.
- Responsible for successful casting of influencers for campaigns.
- Ensure that key account best practices or nuances are reflected in any casting approach and lists delivered to clients.
- Develop compelling, data-driven and thoughtful rationale for casting decisions.
- Oversee the creation and management of account-specific casting libraries and community databases.
- Provide guidance, oversight, and hands-on contributions to influencer outreach strategy, negotiation, and selection.
Client Services
- Serve as senior day to day point of contact for clients across all active projects.
- Responsible for the overall Production experience, including timeliness, accuracy, quality, responsiveness, and troubleshooting solutions.
- Lead internal & external Production meetings across an account portfolio.
- Identify areas of improvements on key accounts and provide strategic recommendations.
- Partner with Account Management on troubleshooting client servicing challenges.
- Model, coach, and ensure team is delivering on exceptional communication with clients.
Qualifications
- Minimum 10 years client-facing production or influencer marketing experience.
- A proven ability to deliver influencer partnerships across a breadth of social media platforms and content formats.
- Exceptional client services skills, including verbal, written and presentation communication abilities.
- Exceptional organizational, project management and time management skills.
- Ability to work autonomously with little oversight.
- A positive, enthusiastic approach to work and collaboration.
- Strong attention to detail and excellent follow-through.
- Great communication skills—both internally and externally.
Requirements
- Ability to work across 5+ strategic client projects at a time.
- An entrepreneurial spirit, ready to roll up your sleeves and dig into the complexities of any business or strategy challenge.
Benefits
- Medical, Dental & Vision.
- Supplemental Insurances (Life Insurance, Commuter Benefits & Pet Insurance).
- 401k Matching.
- Monthly Wellness Stipend.
- Remote-First.
- WeWork All Access Membership.
- Flex Fridays (after 1PM local time).
- Step Up Recognition Program.
- Collectively Employee Resource Groups (ERGs).
- Virtual & In-Person Events.
Job Requirements
- Minimum 10 years client-facing production or influencer marketing experience.
- A proven ability to deliver influencer partnerships across a breadth of social media platforms and content formats.
- Exceptional client services skills, including verbal, written and presentation communication abilities.
- Exceptional organizational, project management and time management skills.
- Ability to work autonomously with little oversight.
- A positive, enthusiastic approach to work and collaboration.
- Strong attention to detail and excellent follow-through.
- Great communication skills—both internally and externally.
- Ability to work across 5+ strategic client projects at a time.
- An entrepreneurial spirit, ready to roll up your sleeves and dig into the complexities of any business or strategy challenge.
Benefits
- Medical, Dental & Vision.
- Supplemental Insurances (Life Insurance, Commuter Benefits & Pet Insurance).
- 401k Matching.
- Monthly Wellness Stipend.
- Remote-First.
- WeWork All Access Membership.
- Flex Fridays (after 1PM local time).
- Step Up Recognition Program.
- Collectively Employee Resource Groups (ERGs).
- Virtual & In-Person Events.
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