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Role Description

As a Senior Copywriter, you'll own the words that define our brands. You'll handle day-to-day copy needs across email, social, and digital channels while also stepping up as a creative lead on key campaigns and initiatives. You'll be a key partner to the Brand Marketing Director on strategy work and help elevate the craft and thinking across the team.

• Write and edit copy for email, SMS, push, social, digital ads, landing pages, and in-product messaging across both Boatsetter and Getmyboat.
• Serve as creative lead on priority campaigns—developing concepts, shaping narratives, and ensuring executional excellence from brief to launch.
• Partner with the Brand Marketing Director on brand strategy, messaging frameworks, and creative direction.
• Maintain and evolve distinct brand voices for Boatsetter and Getmyboat while ensuring consistency within each.
• Collaborate with designers, marketers, and product managers to concept and execute work that drives engagement and conversion.
• Translate strategic goals into sharp, compelling, customer-friendly language.
• Iterate quickly based on data, testing, and feedback—and bring a POV on what's working and why.

Qualifications

• 6–8+ years of professional copywriting experience, with a track record of leading creative on brand campaigns (in-house, agency, or a mix).
• Strong portfolio showing strategic thinking and craft across digital channels—email, ads, social, landing pages, video scripts, etc.
• Experience managing or maintaining multiple brand voices within a portfolio.
• Ability to shift between scrappy execution and polished, big-idea work.
• Excellent editing and proofreading skills with strong attention to detail.
• Comfortable operating autonomously in a fast-paced, remote-first environment.
• Passion for outdoor adventure, travel, or lifestyle brands a strong plus.

Benefits

• Fully remote environment with flexibility and trust that our team will do and deliver their best work.
• Globally distributed team with international learnings and collaboration within an inclusive and diverse culture.
• Transparency with open communication as a key part of our culture.
• Your work will be seen and used by millions of people in order to book their most memorable vacation experiences.

What you can expect after you apply

• Confirmation when your application is submitted.
• Email request for scheduling an introduction screening conversation.
• Email request for scheduling an interview with the hiring manager.
• Additional interview(s) and/or Technical, Portfolio or Case Study assignment or presentation.
• References.