• Lead and unify the production organization across all IRL channels • Ensure consistent brand execution across creators, formats, and teams • Establish and enforce production quality standards without compromising authenticity • Maintain alignment across channels while allowing room for creator individuality • Partner with Operations and Revenue leadership to align production priorities with company strategy • Balance production capacity against business goals, sponsorship commitments, and growth plans • Make high-level trade-off decisions that protect long-term brand and audience trust • Represent Production at the executive leadership table • Provide senior-level leadership across Creative, Production, and Post teams • Build a culture of accountability, clarity, and calm execution • Develop production leaders who can operate independently and scale teams effectively • Serve as a trusted partner to creators, protecting focus and creative energy • Serve as the executive production partner for brand integrations • Ensure sponsored content aligns with creator voice, audience expectations, and production realities • Partner with Revenue, Brand, and Legal teams to assess feasibility, scope, and execution standards • Prevent over-commitment or misalignment that could damage content quality or creator trust • Design and oversee scalable production systems across multiple IRL teams • Ensure clean handoffs between pre-production, production, and post • Reduce recurring issues, inefficiencies, and last-minute production risks • Build long-term infrastructure that supports sustainable growth • Maintain consistent execution quality across all IRL content • Review performance, feedback, and post-mortems at a systems level • Turn lessons learned into structural improvements, not one-off fixes • Raise the production bar over time without adding unnecessary friction