The Sales Manager is tasked with leading, coaching, and managing an Area Sales Team to meet sales objectives and growth goals across various animal nutrition markets, including developing talent and strengthening key relationships across a multi-state territory. Key duties involve executing annual and long-term business plans, driving retail seller growth, and ensuring Joint Business Plans are developed and executed with assigned customers.

The core responsibilities involve delivering high close ratios and revenue by generating sales from inbound calls, meeting sales targets, and promoting bundled business services solutions. Employees must utilize product knowledge to offer optimal solutions, stay updated on the competitive landscape, and manage customer relationships from initial contact through closing.

The supervisor is responsible for leading a team of business-to-business outbound telesales representatives focused on retaining and growing the existing small-to-medium business customer base through upsell, cross-sell, and renewals. This involves developing, motivating, and coaching representatives to meet sales quotas using solution-based selling and account management techniques.

The Sales Representative identifies opportunities in new markets, drives product line development, and defines line-specific strategies based on deep product and market knowledge. This role oversees planning processes to meet objectives and provides technical, scientific, and marketing support to distribution channels to achieve sales targets.