• Conduct advanced exploratory data analysis to uncover hidden patterns, correlations, and causal drivers within large datasets • Lead deep-dive research into complex business problems to provide stakeholders with a comprehensive understanding of underlying implications • Proactively identify and surface emerging business trends or performance risks to leadership beyond the scope of initial requests • Translate intricate analytical findings into clear, narrative-driven recommendations that influence executive-level strategy • Partner with Go-To-Market (GTM), Sales, Customer Success, Finance, and Marketing teams to define the right metrics and analytical frameworks for measuring success • Design and execute statistical methodologies, including hypothesis testing and attribution modeling, to validate business assumptions • Oversee the integrity and logic of data models used for analysis, ensuring high confidence in all reported insights • Mentor the broader analytics community on advanced analytical techniques and evidence-based decision-making • Maintain high-quality documentation of analytical methodologies, assumptions, and data definitions • Support the development of curated data layers by providing requirements that enable deeper, more flexible analysis • Evaluate and implement modern analytical tools and best practices to stay at the forefront of the BI field