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Role Description

• Develop and manage VIP activations such as events and gifting campaigns;
• Build creative briefs and ensure that each activity reflects the VIP brand positioning and strategy;
• Prepare quarterly brand activation calendars;
• Oversee full project lifecycle: concept → brief → approval → production → execution;
• Coordinate external agencies, suppliers, and internal stakeholders;
• Ensure timely delivery of all elements according to brief and budget;
• Prepare and manage project budgets;
• Collect reports, photos, and video materials after each activation;
• Track performance indicators (ROI, engagement, retention impact);
• Ensure all activities meet brand guidelines, tone, and style;
• Supervise design, gifting, and merchandise outputs;
• Work closely with VIP Account Managers, SMM Managers, Procurement, and Legal & Finance teams.

Qualifications

• +2 years of experience in brand marketing, events, or activations (experience with premium or VIP audiences is a strong plus);
• Proven track record of managing end-to-end campaigns and collaborating with multiple stakeholders;
• Experience with creative briefing, vendor coordination, and reporting;
• Proficiency in Google Workspace, Jira, PowerPoint, Excel/Sheets;
• Strong understanding of event production and gifting workflows;
• Solid budget management and reporting skills;
• Upper-intermediate in English (written and spoken).

Requirements

• Excellent organizational and multitasking skills;
• High attention to detail and brand aesthetics;
• Strong communication and stakeholder management abilities;
• Proactive and ownership-driven mindset.

Core Values

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.