• Responsible for specializing in understanding and supporting marketing initiatives and support of client-facing objectives • Provide support to all functions of the marketing department • Specialize in marketing projects, social media, trade shows and email campaigns • Support the development and implementation of the Company's marketing program • Serve as marketing specialist with support to the Vice President, Marketing for overall marketing objectives and priorities • Assist with Pre/Post conference mailings and other general marketing mailings • Specialize in understanding the reports and trip materials prior to the representative’s travel • Investigate, budget, and plan upcoming conferences to attend and exhibit sponsorship • Attend and prepare briefing and debrief documents for tradeshows with attendees • Prepare and ship tradeshow materials to exhibits • Prepare monthly tradeshow budget and leads for the VP • Monitor marketing email and prepare reports to share the effectiveness of campaigns with Leadership • Follow up with the sales team on leads • Develop and manage the production of virtual pitch decks and virtual landing pages • Specialize in understanding and reporting on market research and assist VP of Marketing for MRIoA segments including competitive analysis, market/segment size, differentiation analysis, and new market development • Coordinate findings into PowerPoint or Word document • Commercialization support for all segments including collateral generation, branding coordination, sales tool creation and internal/external communications support • The development of the customer reference strategy • Sales enablement as requested • Complete other duties as requested