• Shape the vision and strategy for member understanding & intelligence: Define and evolve a product vision for how Oura understands members and serves members truly personalized experiences. Build conviction around which context types unlock the most member value and business impact, balancing platform capabilities with member-facing experiences. • Own outcomes across both platform and member experience layers: Drive a roadmap that balances robust platform capabilities (APIs, data models) with delightful member-facing features. Navigate the tension between building infrastructure that enables other teams and shipping features that prove member value. • Deeply understand our members and their health journeys: Partner with research, science, and data teams to understand which contextual factors actually drive personalization quality and health outcomes. Map end-to-end journeys, identify where generic guidance fails members, and prioritize the context types that matter most for our target ICPs and health outcomes. • Partner with senior and executive leaders: Structure clear narratives and options for high-impact decisions in a high-ambiguity environment. Connect work to company-level goals and use measurable outcomes to build trust and alignment across Oura. • Drive internal adoption of capabilities: Work closely with other product teams to identify the highest-value integration points. Ensure the platform is well-documented, understood, and reliably supports their roadmaps. • Define success metrics, instrumentation needs, and experimentation plans for Context Engines. Build the A/B testing infrastructure that enables rapid iteration on personalization approaches. Use data and member feedback to validate which context types drive member value.