• Manage the full product lifecycle for implants, instruments, biological products, and related literature, with direct ownership of several larger product lines • Conduct market research and competitive product analysis to inform strategic decisions • Develop and execute annual marketing plans, including pricing strategies, tactical initiatives, and implementation oversight • Lead product training program development and delivery, including module creation and field education • Support field sales through training, field visits, case coverage, and timely communication of product updates and sales support materials • Build and maintain relationships with leading orthopedic surgeons and clinical staff to identify needs and gather insights, in accordance with all legal and ethical guidelines • Assist in the formation of product design teams by identifying surgeon partners, coordinating input, managing legal contracts, and collaborating cross-functionally in alignment with company ethics and compliance standards • Lead planning and forecasting of product sample inventory • Serve on project teams to support new product development initiatives • Provide technical and marketing expertise to internal teams, agents, representatives, and surgeons to drive improved patient outcomes • Contribute ideas and solutions to key team and departmental challenges, assuming leadership roles as needed • Ensure knowledge and application of the Quality Management System and all applicable federal and international regulatory standards • Support field follow-up on regulatory issues as needed • Collaborate with and support colleagues, cross-functional teams, and sales personnel as required • Take on additional projects as assigned by business unit leadership