ABOUT THRIVE MARKET 

Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,700,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company.

Join us as we bring healthy and sustainable living to millions of Americans in the years to come.

THE ROLE

We are seeking an experienced Sr. Category Manager to lead merchandising for the Babies, Kids & Pet categories at Thrive Market. This role is responsible for driving revenue and margin growth through assortment strategy, vendor management, pricing, promotions, site merchandising, and a strong understanding of category trends.

Success in this role requires deep knowledge of the brands, products, and trends shaping infant & toddler nutrition, diapering, and pet care spaces, while upholding Thrive Market’s high standards for clean ingredients, product safety, and quality. Our assortment is intentionally curated compared to many online retailers.

Our merchandising team is lean and the business is growing quickly, so priorities evolve often. We’re looking for a nimble category leader who can balance strategy and execution while partnering cross-functionally to drive growth.

The role typically requires 5–10% travel to trade shows and vendor meetings when possible.

• Grow and maintain the Babies & Kids and Pet categories to meet expansion goals, including revenue, margin, and other KPIs, while balancing Thrive Market’s ingredient, safety, and quality standards.
• Drive category strategy and innovation by delivering a best-in-class shopping experience for families and pet owners, staying ahead of emerging trends, customer needs, and product innovation.
• Identify, seek out, and cultivate strong vendor relationships with both established and emerging brands. Negotiate competitive pricing, margin structures, and promotional support while representing Thrive Market’s brand and values in every interaction.
• Track, measure, and analyze data to report KPIs and category performance. Identify opportunities and challenges, act on areas for improvement, and inform new brand and product opportunities.
• Negotiate with partners to secure competitive everyday value pricing for our members, new item free-fill, marketing and promotional budgets, rebate growth incentives, delivery, and payment terms.
• Drive the new product and brand onboarding process to ensure timely launches across baby, kids, and pet categories.
• Collaborate closely with the Merchandising Marketing team to develop and execute annual promotional strategies across brands and categories.
• Partner with the Procurement team on inventory forecasts, new item projections, vendor fulfillment rates, expiry risks, and exit strategies for slow-moving inventory.
• Be curious, experimental, and rigorous in research to ensure Thrive Market’s assortment stays on-trend and leads the market in clean, family-friendly, and pet wellness products.
• Collaborate with cross-functional teams and be a positive leader both within the merchandising team and the company as a whole.

• 5+ years of experience in a buying or category management role.
• E-commerce experience is highly preferred.
• Strong negotiation and vendor relationship skills.
• Deep knowledge of consumer trends and behavior, as well as ingredients, preferably in a retail environment.
• Proven track record of over-delivering on KPIs and financial plans.
• Fluency in technical and tactical merchandising: Excel, PowerPoint, and Google Sheets expertise is critical.
• Willingness to roll up your sleeves and dive into the day-to-day of category management and item launches.
• Exemplary communication skills: you can present, write clear/concise emails, and understand how best to communicate with different teams and people.
• Self-directing and self-correcting: you’re a natural problem solver skilled at prioritization.
• Flexibility and ability to adapt quickly to an ever-evolving environment.
• Over-the-top excitement about making healthy, affordable products available to every American.

BELONG TO A BETTER COMPANY

• Comprehensive health benefits (medical, dental, vision, life and disability)
• Competitive salary (DOE) + equity
• 401k plan
• 9 Observed Holidays
• Flexible Paid Time Off
• Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
• Ability to work in our beautiful office in Playa Vista
• Free Thrive Market membership with exclusive employee discount
• Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform

JOB INFORMATION:

• Compensation Description - The base salary range for this position is $110,000 - $130,000/Per Year. 
• Compensation may vary outside of this range depending on several factors, including a candidate’s qualifications, skills, competencies and experience, and geographic location. 
• Total Compensation includes Base Salary, Stock Options, Health and Wellness Benefits, Flexible PTO, and more! 
• This position requires traveling to our HQ office in Los Angeles, California, twice a year for all-company summits; once in the summer and once in the winter.

We're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.

At Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.

Thrive Market is an EEO/Veterans/Disabled/LGBTQ employer. 

At Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!

Employment with Thrive Market requires that employees be based in the United States. This is a condition of employment and must be maintained throughout the duration of employment.

If you need assistance or accommodation due to a disability, please email us at eeo@thrivemarket.com and we’ll be happy to assist you.

Ensure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.

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