Role Description

As an Account Executive at Paved, you’ll be responsible for:

• Own a full-cycle sales process (prospecting → discovery → proposal/RFP response → negotiation → close) across brand-direct and agency accounts.
• Source and build pipeline through outbound prospecting, inbound lead follow-up, referrals, and strategic partner relationships; consistently maintain pipeline coverage required to hit quota.
• Develop and deliver consultative pitches that align advertiser objectives to Paved solutions (newsletter sponsorships, dedicated sends, ad network), with clear measurement plans and success criteria.
• Collaborate on proposal development and pricing/packaging strategy in partnership with internal teams (Account Management/CS, Ad Ops, Publisher team, Marketing), ensuring campaigns are sold effectively and set up for success.
• Maintain accurate pipeline, pacing, and forecasting in CRM; provide weekly updates on deal stage, next steps, risks, and close plans.
• Use advertiser KPIs (e.g., CTR, CVR, CPA/CPL, ROAS, lift, reach/frequency, CAC/LTV where applicable) to position value, set expectations, and drive repeatable renewal/expansion conversations.
• Gather market feedback (buyer objections, category trends, creative learnings) and share internally to improve positioning, products, and go-to-market strategy.

After 1 week:

• Complete onboarding on Paved’s marketplace, inventory types, pricing/packaging, and core sales motions; understand how newsletter/email performance is measured and communicated to advertisers.
• Set up your territory/vertical focus, build an initial target list (brands + agencies), and create outreach sequences with messaging frameworks and talk tracks.
• Get fully operational in CRM (pipeline stages, forecasting hygiene, activity expectations), and begin logging outreach/activity consistently.
• Shadow sales calls and internal handoffs (AM/CS, Ad Ops/publisher-facing teams), and start running discovery on a small number of prospects with manager support.

After 1 month:

• Actively manage a live pipeline of qualified opportunities across brand-direct and agency, with clear next steps, stakeholders mapped, and forecast updates maintained weekly.
• Confidently run discovery and present tailored proposals that align to advertiser goals and measurement plans (including full-funnel KPI conversations when relevant).
• Demonstrate consistent outbound activity and meeting generation; establish early relationships with priority agency teams and/or key brand categories.
• Successfully progress deals through negotiation (IO/MSA basics, pricing/packaging tradeoffs, flighting), partnering cross-functionally for execution readiness.

After 6 months:

• Produce a predictable pipeline engine and demonstrate strong pacing toward quota via a repeatable prospecting + closing cadence.
• Close and renew/expand a portfolio of advertisers (mix of brand-direct + agency), building multi-campaign relationships and referrals.
• Become a go-to resource on selling newsletter/email media with strong command of performance narratives, KPI benchmarking, and optimization levers (creative, audience fit, offer/landing page considerations, etc.).
• Consistently deliver accurate forecasts and deal plans; contribute to team playbooks (objection handling, vertical learnings, winning pitch decks).

Qualifications

• 3–5+ years of quota-carrying sales experience with 2+ years in a closing role, ideally in media, adtech, martech, or performance marketing.
• Proven ability to prospect, negotiate, and close five- and six-figure deals; comfort selling to both brands and agencies.
• Strong understanding of digital advertising and measurement; ability to speak to performance metrics and pacing/forecasting discipline.
• Demonstrated consultative selling skills: discovery, tailoring solutions, objection handling, and building trusted relationships over time.
• Comfort managing multiple opportunities simultaneously while keeping CRM data clean and forecasts reliable.
• Excellent written/verbal communication and strong presentation skills (virtual + in-person).
• Familiarity with Salesforce (or similar CRM) and modern sales tooling (Sales Navigator, Outreach, ZoomInfo, etc.).
• Experience with email/newsletter advertising and/or full-funnel advertiser KPI ownership (CTR/CVR/CPA/ROAS, incrementality/lift, etc.) is an asset.

Compensation

• This role has a base salary range of $120,000–$150,000 USD, with on-target earnings (OTE) of $240,000–$300,000 USD, comprised of base salary plus commission. Actual compensation will vary based on performance.

Benefits

• Highly competitive salary
• Attractive vacation, healthcare & benefits, including a generous 401K contribution plan
• Monthly fitness reimbursements to support a healthy and active lifestyle
• State-of-the-art and centrally located office
• Flexible work hours and options to work remotely
• High-end hardware and equipment — in office and at home
• Autonomy and freedom to do your best work on your own terms
• Opportunities to learn and grow through professional development support, funding, and mentorship
• Internal mobility: opportunities to work with various products and teams across the Redbrick portfolio of companies