• Develop and execute a comprehensive sales plan targeting industrial, service, and OEM segments for Ascential’s balancing equipment. • Identify and qualify new business opportunities to drive expansion into untapped markets and align with growth objectives. • Serve as the primary point of contact for key accounts, fostering long-term relationships and customer loyalty. • Conduct meetings and product demonstrations to educate customers on balancing equipment applications. • Engage with customer feedback, address concerns, and tailor solutions to meet operational needs. • Stay current with industry trends and innovations in balancing and vibration monitoring to inform strategy. • Represent the company at trade shows, industry forums, and networking events to expand brand visibility. • Collaborate with product, engineering, and marketing teams to align sales strategy with technical requirements. • Coordinate internally to ensure seamless product delivery, service, and customer support. • Establish and monitor KPIs for sales growth, customer satisfaction, and market penetration. • Provide regular reports and actionable insights to leadership to drive continuous improvement.