Radicle Health
Radicle Health acquires mission critical human services software companies
Director, Demand Generation
Location
United States
Posted
47 days ago
Salary
$140K - $160K / year
Bachelor Degree6 yrs expEnglish
Job Description
• Generate $16M+ in marketing-sourced pipeline annually ($4M per quarter), measured by sales-accepted opportunities created.
• Inbound and ABM-sourced pipeline is high quality, trusted by Sales, and repeatable.
• Design and scale ABM/ABX programs for ICP accounts (primarily 1:few and 1:1).
• ABM/ABX becomes a consistent, measurable source of sales-accepted pipeline.
• SEO & AEO are top 1–2 pipeline-producing channels.
• Inbound attracts high intent buyers and accelerates sales conversion.
• Paid, website, and content operate as a single inbound system.
• Experience with ABX and Demand Generation platforms.
Job Requirements
- 6+ years of experience in Demand Generation.
- Revenue-Driven: Thinks in pipeline dollars, not vanity metrics.
- ABM/ABX Strategy: Has designed and run ABM/ABX programs with Sales that generated measurable pipeline.
- SEO Mastery: Expert in intent modeling, topic authority, and technical fundamentals.
- AEO Fluency: Wins in AI-driven discovery, featured snippets, and zero-click results.
- Analytical Rigor: Data-first, ROI-oriented decision-maker.
- Strategic Content Judgment: Knows what content should (and should not) exist.
- Collaboration: Trusted partner across Sales, Events, Product, RevOps, and CS.
- Leadership: Creates clarity, accountability, and results.
- Brand Stewardship: Maintains a high bar for clarity and cohesion.
- Grit: Executes in lean, imperfect environments.
Benefits
- Unlimited PTO policy
- Competitive medical, dental, and vision healthcare coverage
- 401k matching
- Paid holidays
- Volunteer time off
- Paid parental leave
- Remote work stipend