• Execute and communicate on the 3-year vision and extend that vision beyond 2028 for the overarching UI/UX vision and strategy aligned with company objectives and product roadmap • Partner with executive leadership, product management, engineering, and marketing to ensure design excellence is embedded throughout the organization • Drive design innovation and champion best‑in‑class practices that reinforce Eptura’s position as a leader in user experience • Build and champion a user-centered design culture across the organization • Manage and enhance the UI/UX budget, resources, and tools • Lead and mentor a high-performing team of UX/UI designers and recruit and retain top design talent to support business growth • Work with leaders across the company to ensure functional alignment, motivation and on-time delivery of functionality • Advance the craft of design and UI/UX through continuous coaching and inclusion of AI functionality • Establish clear career paths, provide ongoing coaching, and foster professional development opportunities • Create an inclusive, collaborative environment that encourages creativity, experimentation, and continuous learning • Establish and evolve design systems, patterns, and guidelines that ensure consistency and efficiency across all products • Champion user research and data-driven design decisions through qualitative and quantitative methods • Oversee the end-to-end design process from concept through implementation, ensuring quality and timely delivery • Lead design reviews and provide constructive feedback to elevate design quality • Balance user needs, business goals, and technical constraints to deliver optimal solutions • Partner closely with Product Management to influence product strategy and roadmap prioritization, collaborate with Engineering to ensure design feasibility and high-quality implementation and with Marketing to ensure brand consistency and compelling go-to-market positioning • Present design strategies and recommendations to executive leadership and stakeholders • Evangelize the value of design throughout the organization • Define and track key UX metrics and KPIs to measure design impact and user satisfaction • Conduct competitive analysis and stay current with industry trends and emerging technologies • Implement processes for continuous improvement based on user feedback and data insights • Ensure accessibility standards are met across all products