• Develop and execute annual business plans for revenue growth, market share expansion, and distribution development. • Identify, recruit, and manage a network of distributors and channel partners. • Lead and coach a high-performing sales team, setting quotas, KPIs, and performance metrics. • Own the P&L (Profit and Loss) for the entire distribution segment, managing operating expenses and budgets. • Build and maintain strong relationships with major distributors and strategic accounts. • Partner with field sales, field service, factory operations, marketing, and finance teams.