HDT Global
Proven solutions for extreme environments. We're there with you.
Associate Director, Commercial Insights – Strategy
Location
United States
Posted
72 days ago
Salary
$170K - $225K / year
Seniority
Senior
Bachelor Degree7 yrs expEnglish
Job Description
• Serve as a strategic thought partner and analytical expert to the Commercial, Portfolio, and cross-functional teams.
• Connect competitive intelligence, market research, and forecasting to shape marketing strategy, field effectiveness, and launch readiness.
• Advance REGENXBIO’s insights capabilities.
• Evolve the current insights function from early-stage monitoring to a forward-looking commercial engine that informs brand planning, market development, and the design of the commercial insights and technology infrastructure.
• Lead development and communication of integrated insights across teams to guide near- and long-term strategy.
• Synthesize market research, competitive intelligence, and field feedback into clear, actionable insights that inform brand planning, launch readiness, and marketing strategy.
• Help shape branding, messaging, and market metrics including awareness, perception, and adoption intent.
• Lead proactive monitoring of the program, gene therapy, and rare disease landscapes, including REGENXBIO licensees and competitors, to inform commercial strategy and brand planning.
• Coordinate and facilitate competitive intelligence collection at major medical conferences in partnership with Medical Affairs and Commercial teams, ensuring timely debriefs and actionable insights.
• Work with cross-functional partners to refine forecasts and scenario planning to inform strategic decisions.
• Integrate epidemiology, market dynamics, and insights data to support portfolio and program-level assumptions.
• Manage vendor partnerships for market research, analytics, and CI to ensure high-quality, actionable deliverables on time and within budget.
• Support development of a scalable insights and analytics technology stack for commercial use.
• Engage with senior stakeholders across Commercial, R&D, and Corporate Development to communicate insights and recommendations that influence decision-making.
• Present findings and implications in clear, concise formats tailored to different audiences.
• Travel up to 25%.
Job Requirements
- Bachelor’s degree required; advanced degree (MS, PhD, MBA) in life sciences, business, or healthcare field preferred.
- 7+ years of experience in commercial insights, market research, competitive intelligence, forecasting, or marketing within the biotech or pharmaceutical industry.
- At least 2 years of experience supporting or leading activities related to product launch preparation, including market assessments, forecasting, brand strategy, or field enablement.
- Strong understanding of drug development and commercialization processes, ideally within rare disease or gene therapy.
- Demonstrated ability to integrate primary (qualitative and quantitative) and secondary research into clear strategic recommendations.
- Excellent written and verbal communication skills with the ability to influence and engage stakeholders across all levels of the organization.
- Track record of cross-functional collaboration with marketing, medical, market access, and field teams.
- Highly organized self-starter with strong analytical and problem-solving skills and comfort operating in ambiguity.
- Proficient with Excel, PowerPoint, and CI/MR databases and tools such as Citeline, BioMedtracker, EvaluatePharma, PubMed, and clinicaltrials.gov.
- Experience managing vendors and external partners to deliver high-quality insights and analyses on time and within budget.
- Experience in gene therapy, retinal diseases, or rare diseases strongly preferred.
Benefits
- Comprehensive and competitive benefit & compensation package
- Market-competitive salaries
- Annual bonus program
- Education assistance
- Retirement plan with employer match
- Stock options at all levels
- Summer hours and more!
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