a new age/new era digital advertising and marketing services company

Director, Digital Strategy – B2C

DirectorDirectorFull TimeRemoteTeam 5,001-10,000Since 2018H1B No SponsorCompany Site LinkedIn

Location

Tennessee

Posted

45 days ago

Salary

$118K - $139K / year

Bachelor Degree7 yrs expEnglish

Job Description

• Driving performance, guiding account teams and orchestrating growth for top advertisers • Managing client relationships as account sponsor for some of our largest accounts • Guiding digital paid media strategy across paid search, social & programmatic (video and display) advertising • Supporting a team of strategists and channel experts for global enterprise engagement • Building, managing, and maintaining the client relationship • Revenue & retention responsibilities for accounts • Driving overall account strategy, forecasting, and planning for accounts • Analyzing performance data and KPIs • Leading expansion into new digital paid media channels to facilitate growth • Managing a team to help fulfill and expand client’s marketing programs

Job Requirements

7+ years of paid performance digital marketing experience
Deep familiarity working with eComm and lead generation B2C clients
Experience forecasting and allocating digital marketing budgets across channels
Comfortable digging into the weeds of reporting and ability to present best in class measurement strategies specific to your clients needs (familiarity with MTA, MMA, incrementality testing)
Performance marketing specialist but familiar with upper funnel and brand marketing best practices
You are a communication guru when presenting digital marketing strategy to C-Suite and executive audiences
You frequently find yourself stepping into leadership roles and want those around you to succeed
Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
‘Driven’ and ‘Innovative’ are attributes commonly associated with you
4-year college degree or equivalent work experience
Comfortable optimizing toward back-end metrics from a CRM such as Salesforce.

Benefits

Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
Generous PTO and 15 company-wide holidays
401k with company contribution
Paid parental leave
Work-life balance with an emphasis on personal well-being
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)