TigerConnect
Where care team collaboration happens, patient communication thrives, and information is always at your fingertips.
Senior Director, Growth Marketing
Location
United States
Posted
78 days ago
Salary
Not specified
Bachelor Degree10 yrs expEnglish
Job Description
• Own the development and execution of TigerConnect’s ABM strategy focused on hospitals, IDNs, and enterprise health organizations.
• Build targeted programs that align to priority account lists, buying groups, and multi-solution selling motions.
• Implement a tiered ABM framework (1:1, 1:few, 1:many) supported by data, intent signals, segmentation, and orchestration across channels.
• Partner with Product Marketing to align messaging, positioning, and content for each buying center.
• Own pipeline generation goals across new logo, cross-sell, upsell, and channel programs.
• Partner with Sales leadership to ensure tight alignment on pipeline coverage models, forecasting, conversion rates, and revenue targets.
• Build predictable demand engines across digital, events, field marketing, campaigns, lifecycle, and customer marketing.
• Coach, mentor, and develop BDRs & leads to hit activity, quality, and pipeline creation targets.
• Implement a modern outbound motion aligned to ABM, including account coverage models, messaging frameworks, and sequencing strategies.
• Partner with Sales, Customer Success, PMM, Product, RevOps, and Executive Leadership to drive integrated go-to-market (GTM) strategies.
Job Requirements
- 10+ years in B2B growth, demand generation, or revenue marketing—preferably SaaS.
- 5+ years leading teams, including management of BDR/SDR functions.
- Proven success building or scaling ABM programs in enterprise or mid-market organizations.
- Experience driving pipeline and revenue outcomes in a complex, multi-product environment.
- Strong understanding of the healthcare ecosystem (hospitals, IDNs, clinical workflows) or willingness to ramp quickly.
- Strong analytical and operational skills, with a data-first approach to planning and optimization.
- Excellent leadership, communication, and executive presence.
Benefits
- Enjoy remote flexibility with teams across the US and globally - plus prime office space in Santa Monica, California
- Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match
- Focus on your well-being through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge)
- Our flexible time off lets you work hard and play hard—on your schedule
- Join a mission-driven team committed to making a real impact in the world of healthcare