• Lives out Lifeway’s mission and values, showing deep commitment to Kingdom work • Lead quarterly marketing campaigns and launches for Bible and reference products • Develop briefs, timelines, and promotional strategies across print, digital, email, and retail channels • Plan and execute email, paid social, and SEO campaigns; manage digital content on csbible.com, bhpublishing.com, and lifeway.com • Analyze campaign performance and adjust tactics accordingly • Coordinate with internal and external teams on asset creation, approvals, and launch execution • Oversee video and image production; manage content for product pages and catalogs • Track budgets and work with vendors for invoicing, procurement, and creative services • Support Lifeway presence at conferences and events