Trovata

Automated Cash Management & Forecasting, powered by Open Banking.

Demand Generation Marketing Manager

Full TimeRemoteTeam 51-200Since 2016H1B SponsorCompany SiteLinkedIn

Location

California

Posted

78 days ago

Salary

$100K - $130K / year

Bachelor Degree4 yrs expEnglish

Job Description

• Own all budget and strategy planning, logistics, vendor coordination, internal alignment, and onsite execution for Trovata’s in-person events and conferences. • Create and modify slides, abstracts, and session materials in partnership with the Sr. Content Marketing Manager (they set direction; you execute and refine). • Manage event calendars, run-of-show materials, staffing prep, and follow-up workflows with Sales. • Build compelling event narratives with partners, SMEs, and leadership. • Project manage and collaborate with other program leads on promotion, registration, attendance, follow-up, and pipeline attribution. • Align with the program owner on quarterly strategy and webinar cadence. • Support operational execution including technical setup, speaker coordination, slide creation, abstract drafting, and follow-up workflows. • Own Trovata’s annual awards strategy and execution. • Draft clear, compelling submissions highlighting innovation, customer success, and product differentiation. • Manage timelines, deliverables, and cross-functional inputs. • Fully own the strategy and upkeep of Trovata’s presence on G2 and Capterra. • Run periodic review-generation campaigns with existing customers and partners. • Monitor sentiment, competitor movements, and category trends to share cross-functionally. • Manage swag requests and inventory for prospects, customers, partners, employees, and events. • Collaborate with the Sr. Brand & Marketing Designer to develop creative, on-brand merchandise and kits. • Monitor performance of all owned programs and evaluate ROI against budget, goals, and qualified pipeline contribution. • Provide post-event insights and data-backed recommendations that inform next year’s event and program roadmap.

Job Requirements

  • 4+ years in B2B SaaS marketing, with focus on demand generation and/or field marketing; experience in Fintech a plus
  • 3+ years of hands-on ownership of tradeshows or live events, encompassing booth presence and speaking engagement coordination
  • High level of proficiency with Salesforce, HubSpot, Zoom Webinars, and basic reporting/dashboards
  • Highly organized project manager capable of running multiple programs simultaneously
  • Confident communicator comfortable working with executives, partners, vendors, and customers
  • Skilled in writing and creating polished presentation materials
  • Experience managing contractors or agencies, program spend
  • Highly organized, detail-oriented, and comfortable owning deadlines independently
  • Data-driven mindset with experience optimizing campaigns to pipeline KPIs, evaluating ROI.

Benefits

  • Remote-first/flexible work environment
  • Flexible PTO
  • Paid Parental Leave
  • Health, Dental & Vision Insurance with premiums covered by Trovata (99% for Employees and 75% for Dependents)
  • Flexible Spending Accounts (Health & Dependent Care)
  • Life and Long-Term Disability Insurance paid for by Trovata
  • 401k Plan
  • Equity
  • Home Office Setup upon hire, including Macbook, Monitors, Adjustable Desk, Ergonomic chair, adaptors, and accessories
  • Phone & Internet Stipend

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