Wpromote

We Turn Challengers Into Champions

Group Director, Paid Media Strategy

Performance MarketingPerformance MarketingFull TimeRemoteTeam 201-500Since 2001H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

93 days ago

Salary

$165K - $190K / year

Bachelor Degree10 yrs expEnglish

Job Description

• As Group Director of Media Strategy at Wpromote, you’ll be a senior strategic leader driving integrated marketing solutions across a large Internet Service Provider. • You’ll lead and mentor a pod of strategists, which will involve shaping audience insights, developing media mixes, ensuring creative strategy is optimal along with full funnel measurement strategies all while partnering directly with senior clients to solve complex business challenges. • In this highly dynamic role, you'll balance executive-level client engagement with hands-on team leadership, helping to grow both revenue and talent. • You’ll collaborate across departments to scale best practices, elevate strategic thinking, and build strong, future-forward client relationships. • This is a high-impact, high-autonomy opportunity to shape agency growth, own a book of business, and set the standard for media strategy excellence.

Job Requirements

  • 10+ years of experience working in paid media advertising within an agency environment consisting of media activation, multi-channel experience preferred (search, social, programmatic) with direct experience working within the ISP vertical.
  • 3+ years of experience in a management role, preferably working with multiple clients and team members at once on various priorities
  • Proven track record in developing, analyzing and storytelling on full-funnel campaigns on both brand and performance objectives
  • Strong background in running cross-channel client engagements in an account leadership role autonomously or with the support of additional junior team members
  • Demonstrated expertise in working closely with a given client’s additional agency partners on integrated strategy, planning, and measurement
  • Experience working with analytics teams on granular program tracking and performance dashboard creation
  • Exceptional oral, written, and interpersonal skills, with the ability to identify and respond to situations quickly
  • Experience leveraging AI to automate and improve workflows
  • Effective time management and project management skills
  • Bachelor’s degree in marketing, Communications, or related field

Benefits

  • Remote-first culture
  • Unlimited PTO
  • Extended Holiday break (Winter)
  • Flexible schedules
  • Work from anywhere options*
  • 100% paid parental leave
  • 401(k) matching
  • Medical, Dental, Vision, Life, Pet Insurance
  • Sponsored life insurance
  • Short Term Disability insurance and additional voluntary insurance
  • Annual Class Pass credits and more!

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