GDS Group
We equip senior leaders to deliver complex digital transformation projects at pace.
Social Producer, Sports
Location
Alabama
Posted
98 days ago
Salary
$64K - $80K / year
Seniority
Senior
Bachelor Degree5 yrs expEnglish
Job Description
• Ideate, develop, and deliver best in class social editorial content tailored to the unique brand of each podcast across a variety of sports categories
• Leverage the unique voice, insight, and experience of each talent to go beyond show cutdowns and put us at the center online conversations
• Create and distribute original content across all show and talent handles, ensuring that posts are timely, relevant, engaging, and on-brand
• Conceptualize, design, and distribute show content highlights, graphics, images, and videos to help support channel initiatives and strategies
• Support and execute all organic growth strategies to grow followers and subscribers, increase engagement rates, and extend the podcasts’ reach through partnerships, collaborations, and viral moments.
• Drive community management initiatives to deepen connections with shows, talent, and teams, leveraging the brand voice of each channel.
• Optimize content for searchability and discoverability, maximizing relevant keywords and SEO best practices.
• Keep up with the latest news, trends, and storylines across sports and social. Proactively plan content for upcoming heat moments so we lead the conversations
• Execute sponsorship and branded content campaigns, assuring all deliverables are met to necessary specifications
• Be a leading voice in the content development of the show overall, ensuring social is incorporated, helping to drive audiences to our other platforms and keeping them engaged on all channels.
• Analyze performance data to identify trends and opportunities for improvement. Use insights to evolve and optimize future strategies
• Drive alignment and collaboration with internal an external stakeholders through strong communication and organization
• Provide on-site support for live events, including building out advance content plans, shooting content, and directing talent.
• Proactively research competitors, social creators, and the latest social platforms, tools, and algorithm changes to ensure best practices.
• Other duties as assigned
Job Requirements
- 5+ years experience in digital / social content creation, production, design, and strategy—preferably in the sports or entertainment industry
- Strong understanding of social media platforms, their algorithms, and audience-building strategies across each
- Highly skilled in photo and video editing (Adobe Creative Suite, etc.)
- An eye for viral content, knowledge of both creative and production, and the ability lead the entire process through from idea to execution
- A passion for sports, particularly college football and NFL, digital-first storytelling, community building, and an understanding of the sports media landscape
- Proficiency with social management and analytics tools (e.g., Hootsuite, Sprout Social)
- Ability to manage multiple projects simultaneously and work in a fast-paced environment against tight deadlines
- A self-starter, with the ability to work independently, and a drive to be successful
- An effective communicator, driving collaboration between talent, staff, and external partners
- Strong analytical skills with the ability to turn data into actionable steps
- Experience working directly with high-profile talent, maintaining a high level of professionalism at all times
- A calculated risk-taker. Someone who enjoys pushing boundaries and thinks outside the box, but does so thoughtfully and strategically
- Ability to work nights, weekends, and holidays as needed—following the 24/7 cycle of sports and social
Benefits
- participation in a retirement plan
- life and disability insurance
- health, dental and vision plans
- flexible spending accounts
- 15 paid vacation days
- 2 paid personal days
- 9 paid holidays
- 40 hours of paid sick leave
- parental leave
- employee stock purchase plan
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