• Prospecting & Lead Generation: Identify, research, and engage high-potential enterprise accounts using tools like LinkedIn Sales Navigator and Apollo; run personalized, multi-channel outreach campaigns (email, social, phone) to drive pipeline growth. • Outbound Campaign Execution: Maintain a high and consistent outreach cadence, crafting tailored messages for decision-makers and influencers across target verticals to maximize engagement and conversion. • Inbound Qualification & Discovery: Respond swiftly to inbound leads, conduct discovery to assess fit and intent, and route qualified prospects to Account Executives for next steps. • Cross-Functional Collaboration: Partner closely with Sales, Marketing, Product, and RevOps to align messaging, refine targeting, improve lead routing, and ensure a seamless flow of qualified opportunities through the funnel. • Account-Based Strategy: Collaborate with Marketing on ABM and event-driven follow-up campaigns, ensuring timely outreach and personalized communication to nurture enterprise prospects. • Performance Tracking & Optimization: Analyze outreach metrics and conversion data to test, iterate, and improve messaging, cadences, and channel strategies for sustained pipeline efficiency. • Market & Product Intelligence: Stay informed on industry trends, competitor developments, and you.com product updates to deliver relevant insights and strengthen outbound messaging.