Wpromote
We Turn Challengers Into Champions
Director, Audience & Connections Strategy
Location
United States
Posted
116 days ago
Salary
$118K - $130K / year
Bachelor Degree6 yrs expEnglish
Job Description
• Contributing to the development of comprehensive connections strategies across paid, owned, and earned channels
• Conducting analysis and research to uncover category, cultural, and consumer insights
• Creating meaningful consumer journeys that map the path to purchase and identify key moments of influence
• Serving as a strategic thought partner to clients, providing expert guidance on media investment decisions
• Collaborating closely with media, data, account and creative teams to ensure strategies align with broader campaign objectives
• Representing the agency's strategic point of view in client presentations and new business pitches
• Contributing to thought leadership initiatives that position the agency as an industry leader
Job Requirements
- 6-8 years of experience in consumer insights, connections strategy, or related field in an Advertising/Media agency environment
- Deep expertise in using audience and competitive intelligence tools like GWI, MRI-Simmons, Resonate, Kantar/Media Radar, Pathmatics, EDO, and Similarweb to translate data into bold, insight-driven strategies that push brands forward
- Proven success partnering with integrated media teams to develop and execute strategies across both traditional and digital channels
- The ability to cultivate and grow client partnerships, driving collaboration, trust, and strategic alignment to deliver outstanding results
- A background supporting new business pitches and collaborating closely with media strategy
- Experience presenting strategic recommendations to senior leadership
- Deep understanding of the media landscape, including digital, social, programmatic, and traditional channels
- Strong analytical skills with the ability to identify meaningful insights and patterns
- Experience developing consumer journey frameworks and campaign platforms
- Working knowledge with AI tools and being able to design creative prompts for ideation and framework development
- A strategic mindset with a consumer-centric approach
- Strong communication and presentation skills that inspire clients and teams
- An understanding of media planning, research, and measurement methodologies
Benefits
- Remote-first culture
- Unlimited PTO
- Extended Holiday break (Winter)
- Flexible schedules
- Work from anywhere options*
- 100% paid parental leave
- 401(k) matching
- Medical, Dental, Vision, Life, Pet Insurance
- Sponsored life insurance
- Short Term Disability insurance and additional voluntary insurance
- Annual Class Pass credits and more!
Related Guides
Related Categories
Related Job Pages
More Director Jobs
Director118 days ago
Full TimeRemoteTeam 5,001-10,000Since 1972H1B No Sponsor
Regional Director providing support to franchisees in the restoration industry
Alabama + 45 moreAll locations: Alabama, Alaska, Arizona, California, Colorado, Connecticut, Florida, Hawaii, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
$80K / year
Director118 days ago
Full TimeRemoteTeam 51-200H1B No Sponsor
Director, Medical Science Liaison managing scientific exchanges with healthcare providers
Google Cloud Platform
Director118 days ago
Full TimeRemoteTeam 501-1,000Since 2001H1B Sponsor
Regional Director providing guidance for franchisees in North America
Director of Claims Audits
All Care To YouSupporting a collaborative work environment rooted in knowledge, trust, growth and respect.
Director118 days ago
Full TimeRemoteTeam 51-200Since 2018H1B No Sponsor
Claims Audit Director responsible for auditing healthcare claims for All Care To You
