• Design timely, personalized engagement moments that guide clients back into the experience. • Create clear, trustworthy UX for incentives, offers, and promotions. • Craft behavior-aware journeys across app, web, email, and notifications. • Prototype quickly (lo-fi to polished) to validate ideas and move fast. • Contribute patterns and components to our design system for dynamic, personalized content. • Translate behavioral and data insights into intuitive client-facing experiences. • Collaborate closely with Product, Engineering, Marketing, Merch, and Data Science. • Use experimentation and measurement to guide decisions and refine designs. • Lead or support cross-functional workshops that drive alignment and new ideas. • Help drive meaningful improvements in client engagement and retention.