• Own complex account relationships by engaging multiple senior stakeholders and influencers within prospect and customer accounts. • Proactively generate pipeline through strategic prospecting outbounding, including cold calls, personalized email campaigns, LinkedIn outreach, and creative multi-touch sequences designed to open new doors within your territory. • Establish yourself as a trusted advisor, bringing compelling insights, ideas, and best practices, and driving follow-through execution. • Build and maintain a healthy pipeline, balancing inbound and outbound opportunities, with clean CRM hygiene at all times. • Create territory and account plans that accurately map your highest propensity to buy targets, and the strategy to win these targets. • Deliver reliable forecasting on a monthly, quarterly, and annual basis, including pipeline health, risks, and upside potential. • Leverage data and insights from your accounts to evolve your account strategy and increase your win rate. • Execute with urgency on inbound leads, ensuring timely follow-up, progression through the funnel, and maximum conversion. • Lead a consultative sales process by becoming an expert in both the events industry and the Swoogo platform. • Drive collaboration across departments and teams, including Sales Development, Account Management, Product Enablement, and Customer Success, to ensure a cohesive customer journey. • Consistently meet or exceed your targets, driving both revenue and new logo acquisition.