• Identify, prospect and develop relationships with key end customers in the Financial Services Industry • Formulate and execute direct sales strategies to achieve annual sales targets. • Identify and engage key FSI end customers and generate sales opportunities. • Maintain, manage, and build the sales pipeline in a CRM tool and report progress weekly. • Work closely with channel sales, partner sales and OEM teams to advance sales opportunities. • Deliver presentations of company solutions to target end customers. • Foster close collaboration with internal product, marketing, and sales teams to nurture the pipeline. • Harness the technical partner ecosystem to extend field reach and enhance customer engagement. • Offer customer and market feedback to internal product teams for continuous improvement.