Bullhorn
Global leader in software for the staffing industry. 10,000+ companies rely on Bullhorn to power their businesses.
Demand Generation Manager
Location
United States
Posted
20 days ago
Salary
$85K - $100K / year
Bachelor Degree3 yrs expEnglish
Job Description
• Develop and execute multi-channel demand generation campaigns to drive customer engagement, expansion pipeline, and bookings across existing customer segments in North America
• Support product launches and customer whitespace initiatives, translating new capabilities into clear, compelling value for current customers
• Build targeted, persona- and account-based programs aligned to sales priorities and business objectives
• Partner closely with Sales and Account Management leaders to plan campaigns, align on goals, track performance, and deliver effective sales enablement materials
• Develop compelling customer success stories and activate them consistently across integrated demand generation campaigns
• Collaborate with cross-functional stakeholders to execute customer-focused webinars, user groups, executive roundtables, and events
• Analyze campaign performance and pipeline impact, using insights to optimize programs and improve results over time
Job Requirements
- A Bachelor’s Degree preferred, ideally in Marketing or Communications
- 3+ years experience in a marketing role (at a B2B SaaS company a plus)
- Experience running account-based marketing programs, email campaigns, and webinar programs
- Excellent written and verbal communication skills with the ability to develop and tell compelling customer stories
- An analytical mindset with experience measuring campaign performance and pipeline contribution
- An exceptional attention to detail, and the ability to handle multiple projects simultaneously within tight deadlines
Benefits
- Benefits eligibility effective DAY ONE including Medical, Dental, Vision, 401(k), 401(k) Match, and more
- Unlimited Planned Paid Time Off
- Global Mental Health Support
- On-Demand Learning & Development
- Quarterly paid volunteer days
- Lucrative Employee Referral Program (eligible for prior to your first day)
