Jump 450
We Hyperscale Companies Through Digital Advertising 🚀
Creative Director
Location
United States
Posted
16 days ago
Salary
$95K - $100K / year
Bachelor Degree5 yrs expEnglish
Job Description
• Idea Generation - We need someone with strong creative thought leadership to generate ideas and leverage clients' existing repository of creative assets, knowledge of product categories and familiarity of the a client's brand
• Execution - Ability to retool, reformat and splice visual creative assets, that are up to client standards
• Develop, utilize, and maintain well-defined processes to measure and report on creative ads on Facebook, Google, YouTube, Instagram, Search ads, Display and more
• Provide guidelines for the look and feel of all creative including copy, images and videos
• Have an understanding of cutting edge creative concepts that are driving action on social platforms; i.e. user generated content, testimonials, kinetic text, split screens)
• Maintain brand messaging and enforce brand guidelines, while providing strategic focus for how to utilize those assets to drive business objectives
• Persuasively and clearly present design concepts against strategies outlined to Creative Leadership and Marketing
• Proactively identifies and recommends new approaches to improve our creative using design and industry trends, best practices
• Provides direction at photo shoots, including pre-shoot activity such as model and location selection, as well as styling, as needed.
• Participates as a member of the team, taking on the conception and tactical design of projects from start to finish including iterations to creative during the flight of the campaign based on learnings
• Understand client expectations and internal timelines around creative deliverables.
• Conceptualize, design, and execute creative content for various advertising networks that include social, display, video, native, shopping and search channels.
• Work alongside a production team to create copy/video/image content for various digital ad formats.
• Create client-facing presentations actioning internal & client feedback.
• Collaborate with Jump's leadership to pitch prospective new clients for the firm.
• Spearhead development of content creation processes, internally between creative and production.
• Create and oversee the development of all creative, delivering a high level of excellence.
• Remain constantly aware of new creative developments within the industry to better service the client and maintain current and new business.
• Work with our media buying team in developing overall marketing strategies.
• Participation in market research, presenting creative concept development, and strategic direction.
• Oversee the creative process from inception to final product and ensures quality of content and style to meet clients marketing objectives and the proposed media buying strategies
• Foster progressive thinking and the pushing of boundaries
• Stimulate professional development and inspiration within the team and direct reports
• Be able to succeed in a deadline-oriented, fast-paced environment
• Manage your creative team and work with other teams to plan, execute and report
• Brainstorm and collaborate on concept development, copywriting tasks, messaging and marketing materials, as well as presentations and client communications
Job Requirements
- Bachelor's degree in Marketing or related major required.
- 5+ years of performance marketing experience in digital marketing is required.
- 5+ years of direct response copywriting experience is required.
- Experience with pitching high level, sophisticated clients and leading a creative team.
- Experience in post production.
- Experience with interviewing and sourcing creative production resources.
- Highly knowledgeable with Google and Facebook platforms, keyword research, Google Analytics, & ad creative testing.
- Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables.
- Ability to communicate effectively to all employee levels while understanding both the day to day and big picture.
- Ability to work in a fast-paced environment while managing time effectively.
Benefits
- Medical, Prescription, Dental, & Vision Insurance Benefits
- Life and Accident Insurance Plans
- Short and Long Term Disability Plans
- Employee Assistance Programs
- Family Forming Plans
- Cigna Secure Travel
- Health Savings Account (HDS)
- Health Care Flexible Spending Account (FSA)
- Limited Purpose FSA
- Dependent Care FSA
- Access to MetLife Legal Plan Services
- 401k Match Plans
- Commuter Transportation Benefits
- Access to Virtual Health Services such as Telehealth, 2nd.md and Headspace
- Paid Holidays
- Flexible / Numerous PTO Days
- Volunteer Days
- Free Company Lunches
- Half-Day Fridays All Year (Not Just in the Summer!)
- New MacBook Pros and Additional Monitor on Your First Day
- Communal Meeting Rooms and Standing Workstations are Available in our NY Office
- Company Events & Happy Hours
- 10 Week Paid Parental Leave
- Tuition Reimbursement Of Up To $5,000