• Develop and execute comprehensive go-to-market strategies for new and existing products, driving product adoption and market share. • Craft compelling messaging, positioning, and value propositions that differentiate Teramind. • Lead the creation of sales enablement tools, including pitch decks, battlecards, product sheets, and competitive analyses. • Partner with Product Management to deeply understand the product roadmap, customer needs, and market trends. • Drive product launches, coordinating cross-functional teams across marketing, sales, product, and customer success. • Conduct market, customer, and competitive research to inform product strategy and identify growth opportunities. • Collaborate with demand generation and content teams to develop campaigns, webinars, case studies, and thought leadership assets. • Serve as a subject matter expert and spokesperson for Teramind at industry events, webinars, and with analysts. • Track and analyze key metrics to measure product marketing effectiveness and inform continuous improvement.