• Operate a best-in-class organic social media measurement program that enables Xbox’s social media content, delivered by nearly 200 social media accounts, to break through with key audiences. • Lead Xbox’s annual forecasting and recurring/ad-hoc performance reporting in partnership with social media leads and agencies. • Oversee reporting and insights developed by agencies to ensure consistency and clear insights. • Communicate performance and operational updates with leaders and other stakeholders to build support for initiatives, drive operational alignment, and share information across matrixed teams. • Serve as a Sprinklr subject matter expert and administrator for Xbox’s deployment to support international publishing and analytics operations, including maintaining accurate and reliable data pipelines. • Work with other analytics leads across Xbox’s Marketing and Sales organization. • Partner with analytics leads from ABK to maintain alignment with Xbox on measurement practices. • Deliver integrated performance reporting for key organization-wide initiatives. • Serve as a Sprinklr subject matter expert and administrator for ABK’s deployment. • Develop regular success roadmaps and manage relationships between Sprinklr and key ABK stakeholders. • Lead regular meetings with stakeholders from ABK to identify goals, advance projects, and communicate critical information.