• Own and execute global ABM programs and playbooks for one or two of our target segments managing end-to-end campaign delivery across multiple channels from campaign ideation and email creation to execution, reporting, and optimization. • Develop and execute multi-layered ABM programs (1:1, 1:few, and 1:many) tailored to account tiers, buyer personas, and stages of the sales cycle. • Partner closely with Sales teams to understand target account goals, buying committee dynamics, and deal stages, translating insights into tailored marketing strategies that drive engagement and pipeline acceleration. • Partner with the ISR team to review early-stage pipeline health and encourage conversion by sharing intent data, insights, and best-practice guidance that support opportunity creation and progression. • Collaborate with Marketing & Sales Operation teams to ensure accurate tracking, attribution, and measurement of campaign performance and effectiveness, and overall channel impact. • Work cross-functionally with Corporate and Product Marketing to develop compelling, cohesive messaging that align with Arcesium’s value proposition, sales initiatives, and broader ABM strategy.