• Hands‑on Delivery (IC): Build and maintain production Power BI reports and semantic/tabular models; optimize DAX, star schemas, query folding, and refresh performance; own and continuously improve inherited portfolio items. • SQL & Data modeling: Author performant SQL for curated reporting tables in Snowflake; collaborate with Data Engineering on data modeling standards, release processes, and deployment pipelines (DEV/UAT/PROD) • People Leadership: Manage and develop 3-4 analysts through backlog grooming, 1:1s, growth plans, and code/design reviews; cultivate a culture of craftsmanship, curiosity, and accountability. • Delivery KPIs: Define and track clear KPIs for BI delivery (e.g., refresh reliability, stakeholder satisfaction, cycle time) and coach analysts to meet/exceed targets. • Governance & Enablement: Champion Power BI as the source of truth with robust access controls, versioning, certified datasets, and well‑defined semantic layers; enable self‑service through reusable templates, themes, and training. Lead BI literacy training across business units. • Stakeholder partnership: Act as the go‑to BI partner for operational leaders; translate needs into scalable datasets/dashboards tied to measurable outcomes and decision workflows. Establish meeting cadences with Product, Accounting, and BU leaders to prioritize work that drives measurable business outcomes.