Zscaler

We make it easy to secure your cloud transformation. Get fast, secure, and direct access to apps without appliances.

Senior Digital Marketing Manager

Digital MarketingDigital MarketingFull TimeRemoteTeam 5,001-10,000Since 2008H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

25 days ago

Salary

$147K - $210K / year

Bachelor Degree8 yrs expEnglishSQL

Job Description

• Own web measurement instrumentation and governance across Zscaler web properties including GTM, data-layer requirements, and tracking support • Build and maintain scalable reporting and analytics foundations including automated dashboards and platform integrations • Deliver performance insights using SQL and BI tools to connect web behavior to downstream lead quality and pipeline outcomes • Lead the CRO and experimentation program end-to-end from hypothesis development and test design to implementation and results readouts • Drive cross-functional execution by partnering with Web Engineering and UX/Design to maintain an optimization backlog and roadmap

Job Requirements

  • 8+ years in digital marketing, with at least 4 years focused squarely on tag management, reporting, and CRO
  • Hands-on experience with experimentation platforms such as Webflow, Intellimize, Optimizely, or VWO
  • Expert-level proficiency in Google Analytics and Google Tag Manager
  • Experience measuring performance across paid media platforms including LinkedIn Ads and Google Ads
  • Proven ability to create wireframes and lead technical teams through the implementation of CRO tests.

Benefits

  • Various health plans
  • Time off plans for vacation and sick time
  • Parental leave options
  • Retirement options
  • Education reimbursement
  • In-office perks, and more!

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