Blavity Inc.

Blavity Inc. is a company that builds product solutions & media for Black consumers & enterprises who want to reach them

SEO Analyst

SEO MarketingSEO MarketingContractRemoteTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

38 days ago

Salary

$40 / hour

Bachelor Degree2 yrs expEnglishJava ScriptWord Press

Job Description

• Conduct comprehensive keyword research using tools like SEMrush, Ahrefs, and Google Search Console to identify high-value content opportunities aligned with audience search intent and editorial calendars • Partner closely with editorial teams across all Blavity Inc. properties to optimize content for search visibility, including meta descriptions, title tags, header structures, and internal linking strategies • Perform regular competitive analysis to identify content gaps, emerging keyword opportunities, and industry trends that can inform our content strategy across politics, health, tech, business, travel, and culture verticals • Work directly with editorial teams to identify timely content creation opportunities based on trending topics, search volume data, and news cycles while maintaining brand voice and editorial standards • Monitor and analyze key SEO metrics including organic traffic, keyword rankings, click-through rates, and user engagement metrics; provide weekly and monthly reports with actionable insights • Support multiple SEO initiatives across different brand properties, managing timelines and deliverables in a fast-paced, deadline-driven environment similar to agency work • Stay current with SEO algorithm updates, search engine guidelines, and best practices specific to digital publishers and news sites, including Google News optimization and Discover visibility

Job Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, Data Science, or related field
  • 2-4 years of hands-on SEO experience, preferably in media, digital publishing, or agency environment
  • Proven track record of improving organic search performance through data-driven strategies
  • Experience working with content management systems and editorial teams
  • Demonstrated ability to manage multiple projects and meet tight deadlines
  • Previous experience in an agency or project-based environment with multiple client/brand management
  • Experience with news SEO, including Google News optimization and real-time content opportunities
  • Understanding of Black culture, tech entrepreneurship, and digital media landscape
  • Experience with schema markup implementation for news and media sites
  • Expert proficiency in SEO tools (SEMrush, Ahrefs, Google Analytics, Google Search Console)
  • Strong understanding of HTML, CSS, and basic JavaScript for technical SEO implementation
  • Experience with content management systems (WordPress, custom CMS platforms)
  • Proficiency in data visualization tools and Excel for reporting and analysis
  • Familiarity with project management tools (Asana, Slack)
  • Strong analytical and problem-solving skills with ability to translate complex data into actionable insights
  • Excellent written and verbal communication skills for collaborating with editorial and technical teams
  • Detail-oriented mindset with strong organizational skills to manage multiple brand properties
  • Ability to work independently while maintaining strong cross-functional relationships
  • Understanding of content marketing principles and user experience best practices
  • Flexibility to adapt to changing priorities and breaking news cycles
  • Passion for digital media and commitment to amplifying Black voices and stories.

Benefits

  • Contractors will be responsible for providing their own equipment, including but not limited to laptop computers, cell phones, or any other electronic equipment required to perform their role.

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