• Plan and execute regional trade shows, ensuring consistent, high‑quality brand representation (typically planning-focused, minimal onsite travel). • Support national conferences and flagship events, including onsite assistance as needed. • Coordinate internally with marketing, sales, product, and leadership to align messaging, materials, and event requirements. • Manage logistics and vendors, including shipping, booth materials, inventory, and event deliverables. • Maintain event timelines and documentation, supporting multiple events simultaneously with accuracy and attention to detail. • Assist with budget and expense tracking, including invoices and cost reporting. • Provide onsite event support for large‑scale events and select customer or internal meetings (approx. 20–30% travel).