Senior Manager, Promotions and Loyalty Strategy
Location
New York + 1 moreAll locations: New York, Colorado
Posted
27 days ago
Salary
Not specified
Seniority
Senior
Job Description
Job Requirements
- Help manage the strategic oversight of multiple loyalty and customer experience programs and campaigns, including assessing performance and recommending ongoing enhancements to strengthen and improve programs
- Use your existing experience and grow your expertise across diverse teams of loyalty marketing, retention marketing, customer engagement, customer experience, customer strategy, and CRM to deliver client value
- Maintain a knowledge base of loyalty and customer experience trends, competitor insight, and new technologies
- Perform industry research and create resource materials for internal and external use
- Design customer-facing survey questionnaires, analyze results, and document findings in a client-facing presentation
- Monitor social media channels for mentions of specific brand keywords to determine volume patterns, sentiment, and trending topics
- You Have:
- 3+ years of experience
- developing/implementing strategic customer experience programs
- Experience in a combination of the following disciplines: loyalty marketing, retention strategy, customer experience management, customer engagement, customer strategy, marketing analytics, data strategy, and CRM
- Experience with cross-channel integrated marketing campaigns
- Experience translating client needs and expectations into modern, strategic solutions
- Story telling presentation experience internally and externally, with the ability to develop compelling presentations
- Diligent, disciplined, and accountable. Comfortable performing at a high-level in an evolving, matrixed environment.
- Willingness to work with clients in regulated industries (i.e., tobacco)
- Experience with social aggregation tools (i.e., Brandwatch) and survey development tools is advantageous (i.e., Survey Monkey)
- Average 25% Client Travel
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