• Drive the vision, roadmap, design, implementation, and ongoing improvement of our next generation home care agency management product (care delivery, billing, caregiver engagement, etc.) • Lead a cross-functional working team that spans product, design, and engineering • Conduct market and user research to understand and prioritize needs, frequently engaging with customers • Collaborate with designers, engineers, and product leadership to deliver new features and experiences that delight users • Stay ahead of emerging trends and dynamics, integrating market knowledge and customer needs to build great solutions • Inform product packaging and pricing analyses and decisions • Facilitate working sessions to surface and address challenges and opportunities, developing tactical plans to improve offerings both near and long term • Measure, track, and communicate product performance and customer feedback to stakeholders, providing insights and recommendations for future development. Develop creative strategies and campaigns to drive increased adoption and customer value over time.