• Work closely with Digital Specialists to design and construct Performance Marketing campaigns • Manage day-to-day campaign operations and provide real-time information and status updates to the larger client team • Collaborate with the Implementation team on call tracking, conversion pixel installation and troubleshooting • Launch campaigns in a timely and accurate manner • Monitor campaign performance against client goals and proactively address any issues impacting performance • Cover for colleagues during absences or whenever necessary • Craft success measurement narrative, ensuring campaign success data tells a story • Recommend strategic and tactical adjustments to achieve client goals • Deliver accurate and timely performance reports to be shared with clients • Attend success measurement calls, collaborating with the Client Lead, Strategy team and Pod Director as necessary to provide insights and recommendations for improved performance • Identify both business and platform trends, recommending adjustments to both campaigns and strategies to ensure client success • Maintain certifications and stay up to date on industry and platform changes • Meet or exceed documented performance goals • Continuously learn and develop technical skills to stay updated on platform changes and iterations • Cross-train in varied paid media offerings - SEM, Social & Programmatic • Be willing to tackle initiatives that fall outside of your day-to-day duties, as necessary, for client success