Keyfactor

Identity-first security for every machine.

Field & Channel Marketing Manager

MarketingMarketingFull TimeRemoteTeam 201-500Since 2014H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

16 days ago

Salary

Not specified

5 yrs expEnglish

Job Description

• Work closely with Enterprise Sales and Channel Account Managers to deliver programs that contribute to opportunity creation and pipeline acceleration at a rep, team, and regional level. • Work closely with other functions in marketing, e.g., Product Marketing, Brand, and Digital, to bring together exciting content for all campaigns and events. • Strategic Planning: Develop and execute comprehensive field and channel marketing plans that align with company goals and partner objectives. • Partner Relationship Management: Cultivate and maintain strong relationships with key partners to drive joint marketing initiatives and ensure partner enablement. • Campaign Development: Working with the Campaign’s team to execute marketing campaigns tailored to channel partners and local field markets. • Content Creation: Oversee marketing collateral, sales enablement materials, and social assets to support partners and field marketing. • Event Management: Lead planning, production, and execution of partner and field marketing events including events, dinners, meetups, tradeshow, etc. with the purpose of demand generation and pipeline acceleration. • Track: Leverage Salesforce and Domo to manage marketing campaigns and to communicate outcomes. • Report: Demonstrate program success, and quarterly goals, and compile performance reports.

Job Requirements

  • 5+ years' experience in Field and Channel Marketing in B2B marketing roles and a track record of working directly with a sales organization, ideally software/SaaS, preferably in a scale-up/challenger environment.
  • Experience delivering successful strategies for creating demand in the field, with and without partners.
  • Strong collaboration & negotiation skills, showing the ability to influence without ownership, gaining support and trust across the organization to achieve agreed-upon business outcomes.
  • Excellent and creative communicator with proven ability to convey complex ideas and data in written, presentation, and spoken formats to a variety of audiences, including sales, customers, prospects, and channel partners.
  • Outstanding project management skills and the proven ability to manage multiple complex initiatives in parallel.
  • Metrics-driven with demonstrated analytical skills and the ability to work strategically and tactically.
  • Excels in a quickly changing environment and can prioritize projects and communicate priorities.
  • Hands-on experience using Asana, HubSpot, Domo, Salesforce, BrightTALK, or equivalent tools.

Benefits

  • Second Fridays (a company-wide day off on the second Friday of every month minus November and December of 2025 due to the Holiday schedule). Please note that this benefit is subject to change.
  • Comprehensive benefit coverage globally.
  • Generous paid parental leave globally.
  • Competitive time off globally.
  • Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
  • DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
  • The Keyfactor Alliance Program to support DEIB efforts.
  • Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
  • Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
  • Monthly Talent development and Cross Functional meetings to support professional development.
  • Regular All Hands meetings – followed by group gatherings.

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