Sunblink logo
Sunblink

Game studio headquartered in Boulder, CO making Kind, Collaborative, and Imaginative games.

Marketing Consultant – Long-Tail Sales Strategy

SalesSalesContractRemoteSeniorTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Colorado

Posted

21 days ago

Salary

Not specified

Seniority

Senior

English

Job Description

• Evaluate current marketing and commercial performance and deliver a clear plan to increase long-tail sales • Audit current marketing efforts, storefront presence, and performance across platforms (Steam, console, etc.) • Review key sales data and identify trends, drop-off points, and growth opportunities • Evaluate current pricing, discounting, bundling, and promotional cadence • Assess game’s positioning, messaging, and competitive landscape • Identify opportunities for improving store conversion (capsules, trailers, screenshots, tags, descriptions, reviews, etc.) • Recommend strategies for driving sustained visibility (seasonal events, updates, influencer beats, partnerships, etc.) • Provide actionable recommendations for improving long-tail discoverability through SEO and platform algorithms • Deliver a written strategy report and roadmap with prioritized recommendations • Present findings to the team and support implementation planning as needed

Job Requirements

  • Proven experience improving long-tail sales for games or premium digital products
  • Strong understanding of game marketing across at least one major platform (Steam preferred, but console/mobile experience is also valuable)
  • Ability to analyze sales and performance data and translate it into clear marketing actions
  • Strong communication skills, with the ability to present findings to a small cross-functional team
  • Experience developing actionable go-to-market, relaunch, or lifecycle marketing strategies
  • Familiarity with paid and organic marketing channels (store features, newsletters, social media, creators, PR, etc.)

Benefits

  • Flexible schedule
  • Remote friendly

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