• Plan, produce, and launch original video and static content aligned with monthly company goals. • Build and maintain a detailed content calendar, ensuring all dependencies (creative assets, legal/medical approvals) are met on time. • Partner with our Product and Marketing teams to translate complex wellness/healthcare concepts into digestible, brand-aligned social content. • Own the daily operations of LumiMeds’ social channels, including community engagement and professional brand-voice management. • Coordinate outreach, manage deliverable timelines, and track the ROI of partnership initiatives. • Track weekly metrics (engagement, reach, conversion) and provide data-driven insights for strategy optimization.