• Reporting to the CMO, own day-to-day trade marketing, in-store merchandising programs, and sales enablement collateral across SPFP’s retail channels • Manage trade calendars, displays, PDQs, retail promos, and sell-in materials to support category growth • Work closely with Sales, Marketing, Operations, Creative, and Finance to coordinate retail execution • Translate brand strategy into programs that drive velocity, margin, and retailer satisfaction